Typically, corporate sustainability reports are rather dry, academic and not a helluva lot of fun to read. I teamed up with Allbirds’ sustainability lead and ever-lighthearted lawyers to write a 46-page white paper on the company’s bold path to net zero by 2030—and the impressive strides they’ve made so far.

Maintaining Allbirds’ cheeky voice, the Flight Status keeps heady subjects like carbon sequestration light, conversational and engaging for audiences ranging from curious investors to info-gathering journalists and environmentally conscious consumers.